The Ethics of Democracy
by Louis F. Post
Part 4,Economic
Tendencies
Chapter 1, Department Stores
WHEN
men specialize their work, each making only part of the things he
needs, exchange is absolutely necessary. If one man, who wants food,
clothing and shelter, devote himself wholly to food-making, depending
upon others for his clothing and shelter, the only way in which he can
obtain clothing and shelter is by offering his surplus food in exchange
for them. Inasmuch, then, as in civilized countries all work is
specialized, each man making only one - indeed, only a small part of
one of the many things he wants - exchange is necessarily a universal
phenomenon of civilized life. We all live through trading. But the
natural conditions of trading do not permit each maker of one thing or
part of one thing to trade his product directly with the makers of the
products he desires. This is prevented by a great variety of
obstructions. Not least effective among them is the impossibility of
any one man's having a sufficiently extensive personal acquaintance.
Various devices are therefore invented to facilitate trading, and chief
among them is storekeeping.
The
storekeeper makes a business of collecting at one point in a
neighborhood all the different kinds of things, wherever in the world
they may be made, that are ordinarily required by the people of that
neighborhood. He collects these things at that point, in the quantities
and at the seasons that best enable him to accommodate local wants; and
he trades them upon demand for the limited variety of things which the
people of that neighborhood make. He may take money instead of truck
from his customers, leaving them to get the money by selling their
truck elsewhere. This is the more usual method now, though truck stores
still survive. But that makes no difference. The essence of the matter
is this, that the world-wide system of storekeeping enables the makers
of particular things or parts of particular things anywhere to trade
them everywhere for the things they want. It is a system, that is to
say, which binds the whole civilized world together in a commercial
relationship.
In the evolution of
storekeeping there have grown up two kinds of stores, the wholesale and
the retail. Of each there are numerous grades, some of which assume
distinctive names, but these two are the grand divisions. Wholesale
storekeeping consists in collecting and storing for the accommodation
of retailers, while retail storekeeping consists in collecting and
storing for the accommodation of consumers.
The
compensation of storekeepers is estimated in what are called "profits."
When a storekeeper has collected goods in his store for the
accommodation of those who buy of him, he charges for the goods a
higher price than he has paid. The difference is his "profit." But out
of that "profit" he must pay all the expenses of his business,
including compensation or wages for his own work. "Profit," therefore,
is not a distinctive term.
For
the present purpose it is unnecessary to consider wholesale stores
particularly, but we shall find it helpful to illustrate crudely the
principle that determines the distribution of retail stores over a
country.
If we imagine a small
community at some distance from a trade center, a community without a
store, we shall have no difficulty in understanding how the people
there would do their trading. To some extent peddlers might serve them.
But they would often be obliged to go to the distant trade center for
the purpose of selling products and buying supplies; for the purpose,
that is, of trading the few kinds of things which they make and others
want, for the many kinds of things which the rest of the world makes
and they want.
This journey, if
infrequent, might be an excuse for a holiday. But if local needs made
its frequent repetition necessary, it would become part of the regular
duty of each family; and so, instead of being a welcome excuse for a
holiday, would be work. And not only would it be work, and irksome
work, but it would interfere with other work.
At
that point, the natural desire for economy suggesting some improvement,
it is easy to imagine that the different families might hire some one
to make it his especial duty to "go to town" as a truckman for all the
rest, delivering what they sent and buying what they ordered, they
paying him wages. That has not been an unusual arrangement in such
circumstances.
This arrangement
could not continue long without the truckman's discovering, if he were
bright, that by laying in a stock of staple articles, he might satisfy
the requirements of his employers and yet economize his own labor; and
he would consequently see the wisdom of proposing a modification of his
arrangement. Instead of often driving back and forth to the distant
town, carrying goods either way for wages as a hired man, he would
offer to open a local store, where he would buy local products
outright, and also keep on hand at all times a stock of goods from
which his neighbors could satisfy their wants. If he did this, he would
be serving his neighbors in his capacity of independent storekeeper,
precisely as he had served them before in his capacity of hired
truckman. But they would now be better served, and he would get his pay
no longer in wages but through the "profits" of buying in a cheaper and
selling in a dearer market.
It is
to be understood that the foregoing example does not illustrate
literally the origin of local stores, but that it is intended to
concentrate attention upon the fact that the local storekeeper saves
his neighbors the necessity of going or sending to a distant place to
trade. Essentially he is their servant. They buy of him because it is
more economical and satisfactory to allow him his "profit" than to do
for themselves or through hired truckmen the work which he does for
them.
It is for their
accommodation, therefore, and not primarily for his own profit, that
his store is patronized. Consequently, if another storekeeper
undertakes to accommodate them just as well, and they buy of him, the
first storekeeper can offer no reasonable objection. His neighbors are
not under any obligation to allow him a better income for doing their
storekeeping than some one else is willing to do it for.
The
same principle applies when an enterprising store in the distant city
offers to receive orders by mail and to deliver goods daily at lower
prices than the local storekeeper demands. What objection can he urge
to that, even if it drives him out of the storekeeping business? None.
His store is a local convenience, nothing more; and when a greater
local convenience supersedes it, it has no longer any reason for
being.
With the understanding,
then, that a storekeeper, in his capacity of storekeeper, is only a
servant to his neighbors, and that when for any reason his service
costs them more than equally good or better service can be had for, it
is no longer a service but a burden - with that understanding clear,
let us advance from a consideration of the principle of storekeeping in
general to the business of storekeeping in and about the region of
department stores, and from imaginary to actual conditions.
In
American cities and their suburbs a vast number of retail stores have
sprung up and flourished. The particular circumstances of their origin
are immaterial. They came because their projectors believed that the
people in their respective localities needed them, and they flourished
because they enabled those people to satisfy their store wants
economically - more economically than in any other
way.
But
now appear the department stores. These keep in stock or store all
kinds of goods, from testaments to playing cards, from soda water to
whisky, from a paper of pins to a bicycle, a piano or a set of
furniture. Almost anything you want you can get here, in any quantity,
and at prices which are not only lower than ordinary retail prices, but
lower than ordinary retailers themselves can buy the same goods for
from the manufacturers. Inevitably, therefore, the department store
must be prejudicial to the business of all ordinary retailers, and
destructive to the business of many.
So
it is not remarkable, in times when business clamors for Congressional
and other legislative protection, that small retailers should put forth
pleas for protection by legislation from the encroachments of
department stores. But is legislative protection really possible?
Reflection should satisfy any one that it is not.
It
is not department stores but retail buyers that close small stores.
What the department stores do is to offer goods at low prices, and
buyers do the rest. If department stores are really, all things
considered, more economical and otherwise satisfactory than small
retail stores, the people will keep on buying at them; and no law that
either is or ought to be constitutional can stop it. If they are really
economical it would be as futile to attempt to legislate against
department stores in the interest of small stores, as to legislate
against railroads in the interest of canal boats or stage lines,
against electric cars in the interest of hack drivers, against
steamships in the interest of sailing vessels, or against labor-saving
machinery in the interest of trades unions. The economical instinct is
too potent a force for any restrictive legislation long to
resist.
On the other hand, if
department stores are in fact not more economical than small stores, no
legislation is necessary. They may last a little while as a fad; but
unless they really do economical service for consumers, consumers will
soon forsake them.
The question is
wholly one of economy; wholly a question of saving labor. It is another
form of the question of labor-saving machinery. What small storekeepers
complain of is the same thing in essence that printers complained of
when the type-setting machine displaced so many of their number. The
cry of pain which the small storekeeper emits merely shows that the
labor problem is pinching him for a solution, and that the problem is
by no means so funny nor its solution so simple as he thought when it
only pinched "workingmen." Being a question of economy, this department
store question must be settled, like all other phases of the labor
question, not by legislative restrictions upon the economical instinct
of any men, but by giving to that instinct in general unobstructed
play.
Not alone is it true that
legislation cannot suppress department stores if they are a genuine
advance in the direction of economy; it is also true that legislation
ought not to be used for that purpose even if it would be effective.
Such legislation would be in essence legislation against buyers, to
prevent their economizing. That is a purpose for which legislation
cannot be rightfully used. It would be legislation for the purpose of
forcing the community to support men in a business which has ceased to
be serviceable. That, also, is a purpose for which legislation cannot
be rightfully used. No man, no class, has the moral right to invoke the
law-making power to maintain a business which the people if left to
themselves would refuse to support. The law-making power that responds
to such a call prostitutes its functions.
Would
we, then, see men thrown out of all employment by the encroachments of
economizing improvements? By no means. We should labor and plead, on
the contrary, for a complete emancipation of the natural opportunities
for employment, so that no one could possibly be idle against his own
will.
There is no limit to the work
that men want done. No machinery can restrict it, no possible extension
of the department store system can lower the demand. The cheaper we get
things, the more things we want and the more work we therefore require.
Natural demand for work is always in excess of the supply. But in
existing industrial conditions natural demand is not free to express
itself. Effective demand, therefore, is in those conditions always less
than the supply.
If natural
demand were free to express itself, new machines would mean more demand
for workers instead of less, and department stores would put greater
life into trade instead of stagnating it. But the demand for workers is
held in check by monopoly of opportunities for work - monopoly created
and maintained by statute law in hostility to natural law.
While
this exists, every new labor-saving machine threatens the livelihood of
great masses of workingmen; and every extension of economies in trade,
by means of department stores or other forms of concentration, becomes
a growing menace to the business of small storekeepers. But if
legalized monopoly were abolished, all economizing processes would be
blessings alike to consumers and producers, to buyers and
sellers.
The department store problem, like the labor
problem, is at bottom only a phase of the general problem of legalized
monopoly. It is to be solved not by further protective legislation, but
by legislation destructive of the legislation upon which monopoly in
general rests. When that truth once takes possession of men who feel
the pinch of industrial conditions, and of those who sympathize with
them, a new light will dawn. Then competition will be recognized as
cooperation, and be fostered until it is wholly free; then everything
that saves labor will be welcomed by every one who lives by laboring.
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